SERHS Hotels adds a new establishment to Brazil with the arrival of SERHS Beach Hotel, a 4-star hotel located on the seafront, in the heart of Ponta Negra, one of the most emblematic and touristic areas of Natal.

Located on Av. Engenheiro Roberto Freire and approximately 45 km from Governador Aluízio Alves International Airport, the new hotel enjoys a privileged location just steps from the beach and very close to the city’s main points of interest, restaurants and entertainment areas.

The surroundings combine some of the best-known beaches in Northeast Brazil, spectacular dunes, tropical landscapes and a wide range of activities to discover the essence of Natal.

The SERHS Beach Hotel has rooms and apartments designed for both couples’ getaways and family stays, standing out for its relaxed experience in front of the sea, outdoor pools, Mediterranean gastronomic offer, pool bar and spaces designed to enjoy your holidays in comfort and tranquility.

With this addition, SERHS Hotels continues to strengthen its international presence by focusing on holiday destinations with their own identity, privileged locations and experiences adapted to each type of traveler.

SERHS Hotels is launching a new project in Barcelona: Hotel SERHS 1899****, set to open in 2027. This new addition strengthens the group’s presence in the city with a firm commitment to the urban segment and a location with strong strategic appeal.

Located in the Les Corts district, just steps from Spotify Camp Nou and close to Fira de Barcelona, the hotel sits in a dynamic area of sports, culture and business. A perfect choice for both business travelers and city breaks.

With this iniciative, SERHS Hotels reaffirms its vision of growing through functional, well-connected hotels that are deeply rooted in their surroundings.

More details coming soon.